Fluid Retail

News & Events

Tweet This: Holiday social media tips


The Economist Group, December 6, 2013 Tweet this: Holiday social media tips It’s not too late to tweak your social marketing strategy What is the biggest impact of social media on holiday marketing? Amy Lanigan, VP of Client Strategy, Fluid: Social media captures what’s trending when it comes to brands that aren’t the big players. [...]

Fluid’s app employs Watson technology as a personal shopping assistant.


Internet Retailer, December 3, 2013 IBM’s Watson computer helps shoppers via a new app Fluid’s app employs Watson technology as a personal shopping assistant. Amy DustoInternet RetailerAssociate Editor An expert store associate doesn’t just answer a shopper’s questions, he digs for more details in order to come up with the best product suggestions and advice [...]

Fluid’s Watson-Powered Shopping App Will Debut Next Year


Bloomberg News, November 25, 2013. Fluid Inc., an Internet startup that helps shoppers create custom Brooks Brothers suits and Reebok sneakers, will introduce its first app powered by International Business Machines Corp. (IBM)’s Watson system by mid-2014, pushing the technology into the consumer market for the first time. The Fluid Expert Personal Shopper will take [...]

Having It Their Way: The Big Opportunity In Personalized Products


Forbes.com, November 5, 2013. Sellers of everything from dress shirts to handbags and even consumer packaged goods are discovering the value of letting customers create their own unique products. Retailers use Big Data to present a personalized set of products to their customers—it’s been a driving force behind Amazon’s success. Now brands are taking personalization [...]

IBM Opens Up Its Watson Cognitive Computer For Developers Everywhere


Forbes.com, November 14, 2013. IBM may be locked in the middle of the cloud war against rivals such as Microsoft and Amazon, but it has leapfrogged its competitors in the push to make a commonplace out of cognitive computing (in which machines think for us and sometimes like us). Big Blue announced today it will [...]

The Transformational Power of a Technology Ecosystem


IBM Blog: Building a Smarter Planet, By Steve Hamm. November 14, 2013. Picture yourself entering a popular e-commerce Web site or opening a mobile shopping app and being greeted immediately by a virtual shopping assistant that’s every bit as helpful as the best clerk you ever met in a brick-and-mortar store. Actually, better. This assistant [...]

IBM’s Watson artificial intelligence to get new homes with rivals


FinancialTimes.com, November 14, 2013. IBM has opened up its Watson artificial intelligence technology for use by other software developers, potentially paving the way for a new generation of online services capable of responding to their users in smarter and more natural ways. First shown off two years ago competing in the Jeopardy question-and-answer television game [...]

Cognitive Computing For All: IBM Releases a Legion of Watsons


PopularScience.com, November 14, 2013. Watson is dead. IBM’s Jeopardy-winning computer, whose calculations resided on a custom-built bank of servers roughly the size of a master bedroom, is no more. But Watson has descendants. They’re also called Watson, and they are legion. Some of those Watsons will grow up to be medical experts. Other Watsons will [...]

Want to Work With IBM’s Watson? Now’s Your Chance.


AllThingsD.com, November 14, 2013. If you’ve been keeping track of IBM’s Watson — that’s the supercomputer that beat two human champions at the TV game show “Jeopardy!” — and ever wondered when you might get to work with it (him?) yourself, your chance has apparently come. IBM announced today that it has opened up the [...]

IBM Opens Watson Supercomputer to Developers


PCMagazine.com, November 14, 2013. It’s not every day that a celebrity makes house calls. But IBM is making its Watson supercomputer available to software developers as a cloud-based platform. Since the Jeopardy champ first made headlines in 2011, the machine has tried its hand at health care and worked as a smartphone-sized virtual assistant. Now [...]